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10 Architectural Landmarks Of SF

San Francisco is rightly famous for many of its building and structures, visitors are generally well-aware of many of its architectural landmarks and are determined to see them in person. The city’s brightly-painted Victorian houses, the concrete Transamerica Pyramid, our Chinatown (the first to use Chinese features and designs) and, of course, the Golden Gate Bridge. When you see the bridge you know it can only be San Francisco, and indeed it’s become a world-famous symbol not only of the city, but of California and the U.S.
Even more impressively, as you can see from the short list above, these architectural landmarks also cover many different types of structure and style, from the humble house to a vast ferry terminal, from brutalist concrete structures of the 1970’s to slender Art Deco designs from the 1930’s. Some of them were designed by famous architects and for others we don’t even know the identity of the designer. San Francisco’s built environment has a huge amount of variety, as well as being very historic and nice to look at.
Most Iconic Architectural Designs in SF
There are so many famous and beautiful buildings in San Francisco it can be hard to narrow it down to just ten, but for this list I’ve just put my favorite designs. All of the structures are well-known and are an intrinsic part of the fabric of this great city by the bay.
1. GOLDEN GATE BRIDGE (1937)
Since opening on May 27, 1937, the Golden Gate Bridge has become almost as much a symbol of the U.S. as the Hollywood Sign and the Statue of Liberty, although it is a much more significant engineering project than the other two (and unlike the Statue of Liberty, it was made here).
From the late 19th Century San Franciscans had dreamt of a bridge across the Golden Gate, the narrow entrance to San Francisco Bay from the Pacific. However, with the opening of the Manhattan Bridge in 1909 the dreamers began to believe that such a thing was technically feasible. In 1916 an article in the San Francisco Bulletin moved the idea from fantasy towards reality, and a young engineer called Joseph Strauss decided to begin work on designs.
Although Strauss tried, and succeeded for a long time, in taking all the credit for the design and construction of the bridge, now Irving Morrow is credited with the design, which owed more than a little to the Manhattan Bridge. By the late 1920’s Art Deco had become the dominant style for most new buildings in the U.S., so the final design for the bridge used elements of it. Art Deco was inspired by the future and technology, so it was perfectly in sync with a structure such as a bridge.



Incredibly the U.S. Navy wanted the bridge painted with black and yellow stripes to ensure visibility for ships using the passage. Thankfully this idea didn’t gain much traction and Morrow championed the eventual color: International Orange. And really it’s a huge element of the bridge’s appeal, the warm ruddy orange against the blues and greens of the Bay and surrounding headlands make it the perfect color. Allied to the beautiful, stripped down suspension bridge design, it clearly has to be first on our list of architectural landmarks of San Francisco.
The engineering obstacles that needed to be overcome, using the technology that was available at the time (particularly not having computers, never mind AI), were enormous. Even more incredibly, it opened ahead of schedule and under budget (coming in at about $35,000,000, a fraction of what it would cost today). At the time it was the longest (and tallest) suspension bridge in the world, at just under 9,000 feet. It has since been superseded in size, but not beauty.
For more information on the history of the Golden Gate Bridge and recommendations on how to visit, read our helpful guide.



2. TRANSAMERICA PYRAMID (1972)
The Transamerica Corporation was formed in San Francisco in 1928 by A. P. Giannini, founder of the Bank of Italy (which was shortly after to become Bank of America, the name by which it’s known today). Giannini was one of the key figures in San Francisco at the time, since he was one of the only bankers to be able to service his clients in the aftermath of the Great Fire of 1906. Bank of America was also a key backer of the Golden Gate Bridge when it looked like the financing would fall through due to the Great Depression in the 1930’s.
On the edge of the Financial District, the building was constructed on top of the remains of the whaling/trading ship Niantic, which was abandoned in Yerba Buena Cove during the Gild Rush. Once completed the tower was the tallest building west of Chicago, and it remained the highest building in San Francisco until the Salesforce Tower was completed, in 2018, so it had a good run.



The design of the Transamerica Tower was very controversial at the time but, much like the Golden Gate Bridge, it has become a symbol of the city since it opened, in 1972. That’s largely due to its design, by architect William Pereira. Pereira was based in Los Angeles and, after a career as an art director on Hollywood films during World War 2, became known for his futuristic, science-fiction inspired, designs.
The building is so well-known that it still features in the logo for the Transamerica Corporation, even though the company moved out of the building in 2011, and it’s appeared in almost every film shot in the Bay Area since then.



3 CHINATOWN (1906-10)
San Francisco’s Chinatown is the oldest such neighborhood in the U.S., dating back to the Gold Rush, when many Chinese immigrants made the journey across the Pacific to try to make their fortunes. Unfortunately these arrivals faced discrimination and outright hostility in their new home and found themselves effectively stuck in the fast growing frontier port, where there was nevertheless a lot of opportunity for enrichment.
Throughout the late 19th Century opium dens, speakeasies, parlor houses and gambling hell-holes abounded in the enclave, often preying on the same population that was already discriminated against by Anglo Americans. That Chinatown finally disappeared with the Great Fire of 1906.
After the Fire many of the powerbrokers in San Francisco wanted to banish Chinatown to a distant part of the Bay Area, so that San Francisco could gain its central location for redevelopment. However, the need to get the city up and running again after the destruction of that terrible event, along with support from the Emperor of China, meant that Chinatown was left where it was.



Not only that but the new Chinatown that was arising from the ashes of the old one would be rebuilt with Chinese elements, such such as lamps, dragon arches, pagoda-style roofs and other touches (or “Chinafications”). This reimagining of Chinatown was so successful, turning the neighborhood into a very popular tourist destination, that it’s been followed by Chinatowns all over the world. This makes it number three on our list of architectural landmarks of San Francisco.
For more information about how San Francisco’s Chinatown became the template for pretty much every other Chinatown on earth, read this.



4. COIT TOWER (1933)
Coit Tower sits on the top of Telegraph Hill, looking down on North Beach, Fisherman’s Wharf, the Financial District and the Bay from one of the best vantage spots in the city. Much like the Golden Gate Bridge its clean, simple, beautiful Art Deco lines make it an landmark architectural design of San Francisco. Los Angeles is probably better known for Art Deco, but in these two structures SF really holds its own.
Lillie Hitchcock Coit was a wealthy San Francisco socialite who formed a bond with local firefighters in the neighborhood. San Francisco had a series of major fires, even before the Great Fire of 1906, so it’s perhaps not surprising that Lillie had so much admiration and affection for the firefighting profession. After she died, in 1929, she left a bequest in her will to fund construction of a monument for SF’s firefighters..
The architects of the Tower were Arthur Brown Jr, one of the main architects of San Francisco City Hall, and Henry Howard. By the time it opened the Great Depression had taken hold and the Public Works of Art Project, the first of the New Deal federal employment programs for artists, created a pilot project to paint a series of murals in the Social Realism style inside the Tower. Today, in addition to the magnificent views from the top of the 210 foot tower, the other reason to visit are the murals, which can be seen for free. It’s well-worth a visit.
For more information on things to do in North Beach read our helpful guide.



5. THE VICTORIAN HOUSE (1850-1915)
The Victorian housing stock of San Francisco is unmatched in the U.S. and is, justifiably, one of the most famous things about the city. Visitors will generally make a beeline for Alamo Square to see the row of Victorian houses known as the Painted Ladies. They are some of the most picturesque in the city, and the backdrop of the skyline of the Financial District behind them makes for a lovely picture, but truth be told there are even more impressive Victorian houses here.
San Francisco blew up with the Gold Rush in the 1850’s, when the city went from about 500 inhabitants to 25,000 IN EIGHT MONTHS, and reached 50,000 people within the next 12 months.This led to a boom in house construction during the late 19th Century. The wood for these houses came from the mighty California redwoods that used to cover the land all the way from Monterrey up to Oregon.


The Great Fire of 1906, when so much of the city was destroyed, led to another construction boom in the following years 1906-15. Although not technically Victorian (due to Queen Victoria being dead by then), but Edwardian, the houses built in these years were very similar in design and are largely harmonious with earlier styles.
On top of that many of the houses are painted in bright, bold, colors that further enhance their often exquisite detailing. A walk around neighborhoods like the Haight, Pacific Heights, the Mission, Alamo Square and Castro (amongst many others) can be a very rewarding experience if you like that kind of thing (we obviously do).
Whether it’s the picture postcard beauty of the Painted Ladies, or a row in the Haight, Castro, the Mission or on Russian Hill, the Victorian House is definitely an architectural landmark of SF.



6. FERRY BUILDING (1896)
If there’s one thing that pretty much everyone knows about San Francisco, it’s that it’s by the water. It is known as the City by the Bay after all. Up until the opening of the Bay Bridge and the Golden Gate Bridge in the mid-1930’s many people coming to SF needed to get there over the water, by ferry. That made the Ferry Building one of the most important places in the city.
The building was designed by A. Page Brown and opened in 1896. The tower is said to be modeled on the bell tower of the Cathedral of Seville, in Spain, a famous historic structure known as La Giralda. Although no one is quite sure whether that’s true, there is a considerable resemblance between the two towers.
Nevertheless the Ferry Building is a triumph, with its 245 foot clock tower and an arched arcade stretching for 660 feet along the Embarcadero. The clock tower can be seen from nearly the entire length of Market Street, almost as far as the Castro District.
Its beautiful design obscured the fact that it was a very hard-working building. During its heyday, in the 1930’s it was the second busiest transit terminal in the world, second only to London’s Charing Cross Station. The structure was also very well-built, sustaining barely a scratch in both the 1906 Great Fire (one of the only buildings in downtown to be so lucky) and the 1998 Loma Prieta Earthquake.
One good thing to come out of the Loma Prieta Earthquake was that the city removed a 1950’s freeway that ran along the Embarcadero, reuniting the Ferry Building with the city. In the 2000’s the building itself was renovated and brought back into public use. Today there is an indoor marketplace running the whole length of the ground floor of the Grand Nave, making it one of the nicest places in the whole city to hang out.
More information here.



7. JAMES FLOOD MANSION (1886)
Like tens of thousands of others James Flood was brought to San Francisco by the Gold Rush. After some early success in Gold Country, he moved back to the city in the mid 1850’s, where he opened a tavern, the Auction Lunch Saloon, on Washington Street. However, the following year he and his partner moved into stock-broking, with a specialization in mining stocks, eventually closing the saloon in 1868.
A few years later, in 1873, he and his partners gained control of the famous Comstock Lode silver mine in Nevada. There they managed to discover a vast, previously unknown, deposit of the precious metal. It was a fabulously rich vein, bringing in an average of $1,500,000 a month in the first six months of 1875. It’s estimated that the four partners shared about $130 billion in today’s money by the time the mine was exhausted, in 1878.
The skyrocketing price of their shares in the holding company, the Consolidated Virginia Mining Company, meant that in effect they made a second fortune just from stock-trading, and the four partners, all Irish-Americans who had been born in poverty, became known as the Bonanza Kings, or Silver Kings, ranking amongst the richest men in the U.S.
With the money from his mining company Flood built one of the biggest and most impressive mansions in San Francisco. on the top of Nob Hill. The architect was Augustus Laver, who’d also designed San Francisco’s old City Hall, and the Flood Mansion is an incredible monument to Gilded Age wealth and power. Unfortunately for Flood though he was only able to enjoy his dream home for a brief period, as he died barely 3 years after moving into his robber baron castle, in 1889. Nevertheless the family continued to inhabit the house into the 20th Century.
The Flood Mansion managed to survive the Great Fire (largely due to its construction from Portland Brownstone) and is now the home of the Pacific Union Club, one of the most exclusive private members clubs in the U.S.



8. SENTINEL BUILDING (1907)
The Sentinel Building is a beautiful flatiron shaped structure at the corner of Kearny Street and Columbus Avenue, on the edge of both North Beach and Chinatown. It gets its distinctive green color from the copper that was used to cover significant parts of its facade.
The structure was already going up when the Great Fire swept through San Francisco, but luckily it survived the destruction and was completed the following year. One of the first tenants was Abe Ruef, the developer of the building, who ran his corrupt political influence machine from the top floor.
Over the years the Sentinel passed through several owners’ hands, before movie director Francis Ford Coppola bought it for his American Zoetrope film studio, in 1972 (investing some of the proceeds from his hit film The Godfather). Coppola still owns the building, opening a beautiful bar and restaurant on the ground floor called Cafe Zoetrope. This architectural landmark of the city is a lovely spot and well-worth a visit.



9. HYATT REGENCY (1973)
Interestingly the architect of the Hyatt, John Portman, was very influenced by a 1936 science-fiction movie called Things to Come, when designing the building. Portman is known for his multi-level indoor atria and, in fact, the Hyatt Regency atrium holds the Guinness world record for the largest hotel lobby in the world, with a length of 107 meters, width of 49 meters and height of 52 meters (15 stories). It’s huge.
To some extent the designs of Portman were a reflection of prevailing attitudes in the 1960’s and 70’s, when inner-cities were seen as being dangerous and full of crime. Creating a safe, controlled, indoor/outdoor area with the atrium would provide safety and security inside this sealed off environment.
Portman designed a very similar hotel in Los Angeles, the Westin Bonaventure in downtown, which has been used as a location in both crime and science-fiction films made there. The Hyatt lobby atrium is a beautiful space, which was described by architecture critic John King as a “temple of hermetic urbanism”. He’s right in my opinion.
10. V. C. MORRIS GIFT SHOP (1948)
Frank Lloyd Wright is one of the most famous and influential architects in the U.S. He believed in designing in harmony with nature and humanity, with what he described as organic architecture. He was heavily influenced by both the Arts and Crafts movement and, later, Art Nouveau, which was a style inspired by nature.
The V.C. Morris Gift Shop is the only structure in the Bay Area designed by Wright, making it my final entry in this list of architectural landmarks in San Francisco, and opened in 1948. Maiden Lane had been a thriving red-light district in the 19th Century, but by the 1940’s it was being redesigned and reconfigured to be a lovely pedestrianized street, with some nice (and expensive) boutiques.
Wright used the Gift Shop as a proof of concept for the Solomon R. Guggenheim Museum in New York, with a very similar circular ramp leading to the upper floors. Now the building is occupied by Italian couture firm ISAIA Napoli and they usually allow curious visitors to enter to admire the architecture (they are a design firm after all).



Learn More About These Architectural Landmarks of SF
The best tour for admiring these architectural landmarks is our SF in a Day tour, on which you can see all the structures on this list except one (the V. C. Morris Gift Shop, which we visit on the Notorious SF: Ghost & Crime Tour). Not only can guests see and learn about these beautiful structures on our SF in a Day Tour, but we usually take a break for coffee (or something stronger) at the Zoetrope Cafe towards the end of the tour.
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– By Damien Blackshaw (Twitter)
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